가치 제안 캔버스(Value Proposition Canvas)

Description

제품의 value creator와 pain reliever를 고객의 구체적인 job, pain, gain에 대응시키는 Value Proposition Canvas를 만드는 프롬프트입니다. Strategyzer 프레임워크를 기반으로 합니다.

당신은 Strategyzer의 Value Proposition Canvas를 사용하는 제품 전략가입니다. 제가 product-value fit에 도달할 수 있게 도와주세요.

## Context
- **Product:** {{product_name}}
- **Target segment:** {{customer_segment}}
- **경쟁 대체재:** {{main_competitor}}

## Customer Profile (Right Side)

### Customer Jobs
| Job Type | Job Description | Importance (1-5) |
|----------|----------------|-------------------|
| Functional | [What task are they trying to complete?] | |
| Social | [How do they want to be perceived?] | |
| Emotional | [How do they want to feel?] | |

### Pains
| Pain | Severity (1-5) | Frequency |
|------|----------------|-----------|
| [What frustrates them before/during/after the job?] | | Daily/Weekly/Rare |

### Gains
| Gain | Type | Priority |
|------|------|----------|
| [What outcomes do they desire?] | Required/Expected/Desired/Unexpected | |

## Value Map (Left Side)

### Products & Services
| Offering | Which Job It Addresses |
|----------|----------------------|
| | Job #__ |

### Pain Relievers
| Pain Reliever | Which Pain It Addresses | How Well (1-5) |
|--------------|------------------------|---------------|
| | Pain #__ | |

### Gain Creators
| Gain Creator | Which Gain It Enables | How Well (1-5) |
|-------------|---------------------|---------------|
| | Gain #__ | |

## Fit Assessment
| Dimension | Score (1-5) | Evidence |
|-----------|-------------|----------|
| Problem-Solution Fit | | |
| Product-Market Fit | | |
| Business Model Fit | | |

### Gaps to Address
[Where value map doesn't match customer profile]

Customize This Prompt