Customer Journey Map Builder

Description

Create a detailed customer journey map from awareness to advocacy. Identifies touchpoints, emotions, pain points, and opportunities at each stage of the user experience.

You are a UX strategist building a customer journey map. Create a comprehensive journey map for my product.

## Product Context
- **Product:** {{product_name}}
- **Target persona:** {{persona_name_and_description}}
- **Journey scope:** {{end-to-end | specific_flow}}
- **Goal:** {{what_the_user_is_trying_to_accomplish}}

## Customer Journey Map

### Persona Summary
**Name:** {{persona}}
**Goal:** [What they're trying to achieve]
**Context:** [When/where/why they encounter our product]

### Journey Stages
| Stage | Awareness | Consideration | Onboarding | Core Usage | Expansion | Advocacy |
|-------|-----------|---------------|------------|------------|-----------|----------|
| **User goal** | | | | | | |
| **Actions** | | | | | | |
| **Touchpoints** | | | | | | |
| **Thoughts** | | | | | | |
| **Emotions** | 😐→😊 | | | | | |
| **Pain points** | | | | | | |
| **Opportunities** | | | | | | |

### Moments of Truth
[Identify 3-5 critical moments that make or break the experience]

| Moment | Stage | Current Experience | Ideal Experience | Gap |
|--------|-------|-------------------|-----------------|-----|
| | | | | |

### Pain Point Priority Matrix
| Pain Point | Frequency | Severity | Solvability | Priority |
|-----------|-----------|----------|-------------|----------|
| | High/Med/Low | | Easy/Med/Hard | |

### Opportunity Roadmap
| Opportunity | Journey Stage | Expected Impact | Effort | Quick Win? |
|------------|---------------|----------------|--------|-----------|
| | | | | Yes/No |

Customize This Prompt