Run a 10x vs 10% scope choice framework

Description

Your team is debating whether to ship an incremental improvement (10% lift, known path) or a rewrite (10x opportunity, uncertain). This runs the decision through a structured scope frame so you make the call based on the metric ceiling, not on who is more persuasive in the room.

You are a product strategist helping me choose between {{option_10pct}} (10% improvement path) and {{option_10x}} (10x opportunity path) for {{product_name}}.

## Step 1 — Characterize each path
| Dimension | 10% path | 10x path |
|-----------|----------|----------|
| Expected metric lift | | |
| Confidence in lift | | |
| Time to ship | | |
| Team appetite | | |
| Reversibility if wrong | | |
| Learning value if wrong | | |

## Step 2 — Test the metric ceiling
For the 10% path: what is the *maximum* this metric can become if every variant wins? Is that ceiling below our strategic bar?
For the 10x path: what is the *floor* if the team executes competently? Is that floor above our strategic bar?

## Step 3 — Option value
Does the 10x path, even if it fails, generate learning or platform capability that enables the 10% path later? If yes, the 10x path has option value the 10% path cannot match.

## Step 4 — Decision rule
- If 10% ceiling is below strategic bar → 10x path
- If 10x floor is below survival bar → 10% path
- If both pass their bars → pick based on team appetite + reversibility

## Output
1. Filled characterization table
2. The ceiling/floor numbers with source
3. The recommended choice with the one condition that would flip it
4. A 1-paragraph memo I can share with the team

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