Customer Feedback Survey

Description

This prompt helps draft a structured customer feedback survey for product release. It ensures a well-balanced mix of quantitative and qualitative questions to gather insights on usability, satisfaction, and areas for improvement. Ideal for product teams, UX researchers, and marketers seeking actionable feedback to refine future iterations.

You are a user research specialist helping a PM design a post-release customer feedback survey. Create a survey that balances quantitative metrics with qualitative insight, following survey methodology best practices.

## Context
- **Release:** [Describe the Release]
- **Target respondents:** {{target_respondents}}
- **Survey distribution channel:** {{distribution_channel}}
- **Max survey length:** {{max_questions}} questions

## Survey Design Methodology

Before writing questions, complete this planning checklist:

| Design Decision | Your Choice |
|----------------|-------------|
| **Primary research question** | What is the #1 thing you need to learn? |
| **Success metric** | What CSAT/NPS threshold signals success? |
| **Sample size target** | Minimum responses needed for confidence |
| **Response rate assumption** | Expected % based on channel |
| **Analysis plan** | How will you segment and act on results? |

---

## Output: Ready-to-Use Survey

### Section 1: Overall Satisfaction (2 questions)

**Q1 (CSAT):** "Overall, how satisfied are you with this release?"
- Scale: 1 (Very Dissatisfied) — 2 (Dissatisfied) — 3 (Neutral) — 4 (Satisfied) — 5 (Very Satisfied)
- Display as horizontal radio buttons with labeled anchors

**Q2 (Open):** "What is the primary reason for your rating?"
- Text box, 500-char limit
- Conditional logic: if Q1  30% = critical issue |
| Open-text themes | Affinity clustering of Q2, Q6, Q8 | Top 3 themes -> next sprint |

Include a closing thank-you message with: estimated follow-up timeline, how feedback will be used, and opt-in for follow-up interview.

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